‘Gone With the Wind’ manuscript found for 75th anniversary
Well, I declare. Someone has found part of the “Gone With the Wind” history that scholars had considered gone forever. And just in time for the 75th anniversary of the novel’s publication. Here’s how the New York Times writes about the news: Long thought to have been burned the way the North set fire to […]
Georgia-based Top 200 Charities lead charge on social media
Every one of the Forbes Top 200 Charities now uses at least one form of social media in its communications strategy, according to a recent report. And that list of social media users includes all 10 Georgia-based Top 200 Charities: American Cancer Society, Arthritis Foundation, Boys & Girls Club of America, CARE USA, Carter Center, […]
Ranking the AJC’s combined online, print circulation
The Atlanta Journal-Constitution’s circulation hasn’t grown much lately — online or print — but the local news vehicle still pulls in a significant audience. According to the Pew Research Center, the AJC’s 2010 circulation sits right in the middle of the pack of the Top 25 newspapers when ranked by combined print and online local […]
TED: Light creates ambiance, feel of place at High Museum
I love TED Talks and I love architecture. So I was immediately intrigued by this discussion from Rogier Van Der Heide. I’m glad I watched because Renzo Piano’s design at Atlanta’s High Museum of Art is featured prominently. While I’ve read a lot about Piano’s design, this is the first time I’ve seen a behind-the-scenes […]
Exploring the Southern roots of public relations, Part 2
As I mentioned Monday, Ivy Ledbetter Lee is not a role model and he’s far from perfect. But the Georgia native did play an influential role in establishing the field of public relations. And he created some of the PR tactics still used today. Lee, the son of a Methodist minister, began his studies at […]
Exploring the Southern roots of public relations, Part 1
Public Relations has deep roots in the Deep South. Not many people remember the Georgia native who helped give birth to the modern era of PR. And many of the people who do remember the legend of Ivy Ledbetter Lee prefer not to talk about him. I’ll break that silence today. Hopefully Lee’s career will […]
Mr. Long goes to Washington
Words cannot describe how honored and humbled I am to have dined with Rep. John Lewis and tour his offices in Washington, D.C. yesterday. As I described earlier this week, I was invited — on what may have been a whim — by Rep. Lewis to visit him in D.C. I wasn’t certain at the […]
Giving back to those who give back
Yesterday, I attended the annual awards lunch to honor Midtown’s most dedicated and hard working volunteers. The program was filled with quotes — some popular, some obscure — about volunteering and community service. My favorite is from Tom Brokaw who said, “It’s easy to make a buck. It’s a lot harder to make a difference.” […]
Looking behind vitriolic speech and soundbites
I’ll have to be honest, until yesterday I didn’t put a lot of energy into thinking about the U.S. detention camp at Guantanamo Bay. My feelings could be summed up in one word: bad. Bad people, bad policy. And then Rear Admiral Jim McGarrah spoke to Midtown Atlanta Rotary Club and implored each of us […]
Singing the same song, different tune
No matter how old I get, or how many church services I attend, there is one song that always makes me think of Sunday mornings in the pews of Bush Memorial Baptist Church: the doxology. Praise God, from Whom all blessings flow; Praise Him, all creatures here below; Praise Him above, ye heavenly host; Praise […]