iPhone tracks my every move. Is that OK?

iPhone location data

When I learned that Apple enabled every iPhone and iPad to track location data, I was curious more than concerned. I really wanted to see what my personal travel map looked like. It turns out to be pretty cool.

Naturally, I spend a lot of time in Midtown Atlanta. My office and home are both on Peachtree Street. I made a few trips out to the suburbs, have spent some time in Athens and recently drove over to Columbus. The iPhone data correctly logs my trips to Birmingham, Montgomery, Troy and Opp, Alabama. The iPhone logged my vacations to the Florida panhandle, Virginia and upstate New York. The device recorded my stop in Miami before I turned the iPhone off and boarded a cruise ship. [Read more…]

Video of man pulled from MARTA rail tracks

The tension is almost palpable in the first seconds of this amazing YouTube video showing a man being rescued by strangers from the MARTA train tracks in the Five Points Station in downtown Atlanta:

[Read more…]

Poll solves gay ‘tyranny of the minority’

It’s time to vote. The American Family Association is asking its members why homosexuals control major changes in cultural morality despite being a tiny fraction of the whole population. You really won’t believe the answer.

OneNewsNow Poll: Why do gays control culture? [Read more…]

Morgan Spurlock’s greatest TED Talk ever sold

Morgan Spurlock TED TalkI’m fascinated by Morgan Spurlock’s new film, “The Greatest Movie Ever Sold.” I recently read the Fast Company article “I’m With the Brand,” and this week, I watched the TED Talk embedded below.

I haven’t seen the movie yet — it opens April 22 — so I have no clue whether it’s any good. But I can say I’m a fan of this ideas, especially his promotion of corporate transparency. From my perspective, the companies that run into trouble with reputation management are the ones who can’t find a way to speak honestly about their business.

Companies that find it difficult to honestly discuss their operations, goals and motivations may need to take a closer look at the ethics surrounding each of them.

The film below is 19 minutes long but it’s worth it for anyone concerned about the state of marketing in America today or how to manage your own brand. [Read more…]

UPS leads Atlanta among Forbes’ most reputable cos.

United Parcel Service logo (2003-present)

Image via Wikipedia

UPS makes an appearance as the only Atlanta-based corporation in the Top 20 of the most reputable companies in the US, according to the sixth annual list from advisory firm Reputation Institute, in partnership with Forbes Media. UPS, in fact, ranks in the Top 10 at No. 6.

Other Georgia companies making the list include No. 24 Home Depot, No. 25 Coca-Cola, No. 61 Southern Company, No. 102 Delta Air Lines and No. 105 Aflac.

The Reputation Institute’s annual list is an attempt to rank brands by influence. [Read more…]

Make it simple: How a differential gear works

Before watching this video, I really couldn’t have told you what a differential gear was. I certainly couldn’t have explained how one works.

But this clever video starts with an example that is easy for anyone to understand and slowly builds one example on the next until finally you truly get how the complicated gear works.

As a newspaper editor I would tell reporters to write so their mom could follow the story. I think this video does an amazing job pulling off that feat with a subject that could easily overwhelm the casual viewer.

TED: Light creates ambiance, feel of place at High Museum

I love TED Talks and I love architecture. So I was immediately intrigued by this discussion from Rogier Van Der Heide. I’m glad I watched because Renzo Piano’s design at Atlanta’s High Museum of Art is featured prominently.

While I’ve read a lot about Piano’s design, this is the first time I’ve seen a behind-the-scenes look at the design process for the rooftop skylights in the top floor gallery. It’s also the first time I’ve seen Atlanta featured in a TED Talks video.


Hiking the Appalachian Trail, the easy way

The Pocosin cabin along the trail in Shenandoa...

Image via Wikipedia

Twelve years ago I bought a pair of hiking boots, a backpack and borrowed some hiking gear for a grand adventure along the Appalachian Trail. My friend, Jeb, and I were going to hike about 40 miles on the trail in something like four days. We didn’t get that far. We didn’t get close.

I remember spending one brutally cold night on the top of the mountain in October. I was living in Florida at the time and had not experienced cold weather in well over a year. I was also overweight and out of shape.

Here’s what I wrote for the Sarasota Herald-Tribune just one week before the odyssey began: [Read more…]